Awh shucky ducky now! You can now send Burberry and Google kisses! If you visit Kisses.Burberry. com on your smart phone phone or web browser (must be touch screen), you are asked to kiss the screen and leave a lip print.This lip print is then used to seal a love letter that you share around the world. As the letter leaves your neighborhood and makes it’s way to the addressee, Burberry and Google share a visual
experience of a digital electronic mail out.
“We’re constantly thinking about how we translate the emotion of what we create and experience in the real world into the digital space, whether that’s capturing the energy and excitement of a live gig, the hum and buzz of anticipation before a runway show, or just the feeling you get when you pull on your trench coat on a rainy morning.
Burberry Kisses began with the idea of giving technology a bit of heart and soul, and using it to unite the Burberry family across the world – by telling a story that makes the digital personal.” said Christopher Bailey, Burberry Chief Creative Officer